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Zurich to showcase latest features of F&I online education at NADA 2018

Schaumburg, IL, March 26, 2018

Embedding F&I information directly into dealer websites increases customer convenience and dealer success

Zurich North America arrives in Las Vegas this week for the National Automobile Dealers Association NADA Expo 2018. The global insurance company, one of the top providers of F&I products and services in the United States, will use the opportunity to showcase its F&I Online Consumer Education Program. Zurich’s enhanced digital presence allows dealers the ability to offer a co-branded F&I landing page featuring product videos and interactive brochures directly on their websites.

“We look forward to seeing everyone at NADA this year to listen and learn from auto dealers and to share new offerings for our customers,” said Vince Santivasi, head of Direct Markets for Zurich North America.

Zurich recently introduced the new F&I offering to all of its F&I dealer customers, following a 2017 pilot. To date, more than 150 dealers have enrolled. The program provides a simple and effective way for car buyers to learn about vehicle protection products as they progress through their decision making process.

“The internet is a part of the shopping experience for more and more car buyers and that includes researching auto protection options in advance of purchasing a new vehicle,” Santivasi explained. “This year, we take that experience to the next level, giving auto dealers the ability to provide their customers with the right information at the right time to make an informed decision.”

Zurich’s booth is 3421C in the exhibition hall. There, visitors will have the opportunity to talk with the Zurich team and see the program’s features including 11 animated videos and interactive brochures for car buyers. Benefits for dealers include dealer branding with dealership logo and address and contact info, lead generation and the ability to measure customer engagement.

In 2014, Zurich first introduced digital F&I consumer education with its illuminate iPad® application, which changed the F&I point of sale customer experience. Zurich has enhanced illuminate in recent years and continues to offer point of sale F&I information with great functionality and smooth navigation, including product videos and additional term and coverage options, as well as the ability to capture customer signatures and save or print transaction records from iPads inside the dealership.

Zurich can trace its roots in the U.S. automotive industry back to 1922 with the founding of Universal Underwriters. Today Zurich provides commercial insurance, F&I products and services, consultative training services, Streamlined Selling System® illuminate, income development technology, compliance resources and reinsurance programs to the automotive retail industry segment including franchised auto dealerships.

Zurich is one of the largest insurance providers of franchised auto dealers in the United States and one of the top providers of F&I products and services. Learn more at

About Zurich

Zurich Insurance Group (Zurich) is a leading multi-line insurer that serves its customers in global and local markets. With about 53,000 employees, it provides a wide range of property and casualty, and life insurance products and services in more than 210 countries and territories. Zurich’s customers include individuals, small businesses, and mid-sized and large companies, as well as multinational corporations. The Group is headquartered in Zurich, Switzerland, where it was founded in 1872. The holding company, Zurich Insurance Group Ltd (ZURN), is listed on the SIX Swiss Exchange and has a level I American Depositary Receipt (ZURVY) program, which is traded over-the-counter on OTCQX. Further information about Zurich is available at

In North America, Zurich is a leading commercial property-casualty insurance provider serving the global corporate, large corporate, middle market, specialties and programs sectors through the individual member companies of Zurich in North America, including Zurich American Insurance Company. Life insurance and disability coverage issued in the United States in all states except New York is issued by Zurich American Life Insurance Company, an Illinois domestic life insurance company. In New York, life insurance and disability coverage is issued by Zurich American Life Insurance Company of New York, a New York domestic life insurance company. For more information about the products and services it offers and people Zurich employs around the world go to 2012 marked Zurich's 100-year anniversary of insuring America and the success of its customers, shareholders and employees.