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Account development tips for brokers

Our series of tips for Select Brokers® highlights opportunities to help grow your customer accounts.

Companies operate in a constantly changing environment. And almost every change can become an opportunity to discuss risk management and insurance needs. The key is to focus on what customers and their organizations are experiencing.


Cyber CE Program
Cyber strategies continue to be focus of Zurich Academy

Cyber security protection is a major concern for customers. Our new continuing education program for...

cockpit
5 sales tips from the cockpit

To improve your sales effectiveness, do what commercial airline pilots do.

Account Development Tip June 2019
3 questions to ask prospects about their current carrier

Understanding how a prospective client assesses their insurance provider is a crucial step in...

Notre Dame
An insurance lesson for distributors from the Notre-Dame fire

Even the most cherished institutions are vulnerable to catastrophe, underscoring the value of risk...

Account Development Tip April 2019
The urgency of acting with urgency: 6 keys to sales success

Effective selling means adopting an attitude of urgency and incorporating that attitude into how you...

March 2019 Account Dev Tip
Beware of false (sales) prophets

Thousands of books claim to deliver the final word on selling. Digest the advice, but add a grain of...

broker tip storytelling sales success
Great salespeople are great storytellers

Get prospects and clients to pay attention by incorporating storytelling skills into your sales...

Account Development Tip January 2019
Get back to basics: 5 sales tips for a stronger 2019

Being successful at any endeavor requires focusing on the fundamentals. Try incorporating this sales...