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Fixed Operations Training & Certification

Expert-led training for your fixed operations team

An enhanced fixed operations department is the key to a thriving dealership. Zurich’s live, instructor-led training is provided by dealership expert Steve Shaw, one of the top trainers in the U.S. and Canada. Shaw uses proven techniques to provide memorable training that helps maximize success. Trainees can deliver higher customer satisfaction, increase repair order (RO) performance, improve their communication and time management skills, and more.

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Dealerships depend on Fixed Ops excellence

Fixed Operations accounts for over 50% of auto dealerships’ gross profit,1 with higher profit margins than vehicle sales, so it’s no surprise successful dealerships are more focused than ever on getting the most out of this consistent revenue stream. The right training builds skills that translate to a better customer experience, increased customer loyalty, increased productivity and, ultimately, better RO results. It also helps your business retain talent, as professionals who feel confident in their abilities are happier on the job.
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Training and certification for all key Fixed Ops roles

Team members can attend an individual course to improve specific skills or complete a set of courses to achieve any of the eight available certifications. Our flexible training options are designed to improve KPIs (key performance indicators) for all levels, from new hires to seasoned veterans. We offer transformational training for all your key fixed operations roles, with the following certifications:

  • Service Advisor 1
  • Service Advisor 2
  • Service Advisor 3
  • Parts Associate 1
  • Parts Associate 2
  • Technician 1
  • Business Development Center (BDC)1
  • Valet 1
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We also offer on-demand courses and webinar replays to make our training as accessible as possible for your busy Fixed Ops team.

With economical monthly and annual options for individual training or dealership rooftop plans, Zurich's Fixed Operations Training & Certification can be a game-changer for your business.

Learn more about our training and enroll today!

1. Daniel, Jasmine. “Presidio-NCM reveals surge in dealership profitability in Q1 – Keith Style | The Presidio Group.” CBT News. 5 May 2025.

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Automotive Resource Hub

Check out our collection of articles, webinars, podcasts and much more to assist you with your business. These resources can help you navigate and improve within the ever-changing and evolving automotive industry.

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